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Internship Detail

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Company Name: PELICAN PUBLISHING COMPANY
Description: As a mid-sized general trade and children's book publisher with more than 1,500 titles in print, Pelican Publishing Company offers interns a complete overview of the publishing industry. Pelican offers an intern the opportunity to learn receive hands-on experience and polish communication talents in an intimate, supervised atmosphere. The internship requires an individual who is both responsible and versatile. An effort is made to show the variety of skills needed to work in the industry.

Supervised by the promotion director, the Promotion Intensive General Internship has an emphasis on book promotion and copywriting. In addition to working in the promotion department, interns will also spend time working with the editorial, production, and sales departments as well.

Interns will assist staff to engender interest and excitement in Pelican titles to ultimately generate sales. This is accomplished by book reviews, feature stories, broadcast interviews, mentions in the print and electronic media, advertising, and special-event promotions. Interns will have the opportunity to create promotional materials, including online press kits and e-mail blasts, conduct media research, and learn what it takes for a book to be reviewed from manuscript stage through finished book.

While this is not a writing-intensive internship, interns have the opportunity to work closely with Pelican's trained publicists and most are able to leave the program with a writing portfolio. As with all assignments, writing tasks will be assigned on an as-needed basis. Over the course of the internship, each intern will learn how promotional writing differs from academic writing, creative writing, and analytical writing. The following list of tasks provides a general overview of the different activities, but does not strictly define all an intern will do during his or her time with Pelican.

Representative Promotion Tasks:
Writing: Draft promotional copy for reprinted titles, author biographies, and pitch letters.
Media Research: Update existing and identify new media outlets for specific books from internet research and the use of Pelican's media databases.
General Research: Everything from the A to Z of a particular ingredient to finding contact information for prominent authorities on a given subject.
Review Processing: Includes recording and filing reviews.
Mailing: Preparation of sending materials to reviewers; forwarding material to Pelican authors.
Email Blasts: Assist with creating email marketing materials.
Data Management: Assist with maintaining Pelican's database, including contact information for individuals in the media including editors, producers, and freelancers. This includes internet research and telephone verification.
Office Work: Filing, occasional light hand-work, copying, and other clerical tasks as needed.

Other Departmental Tasks:
Sales: database maintenance; customer lead research; researching the school and public library market; reviewing Pelican title information on internet retailers; accessing wholesaler databases to analyze inventory and sales information; assisting with author tours; providing sales history for periodic meetings.

Editorial: manuscript review, submission evaluation, returning rejected manuscripts, proofreading (depending upon skill level), checking corrected proofs, checking books at the blueline stage, copyediting author indexes.
Production: formatting posters, page corrections, etc., based on production specifications and style sheets; routing proofs; copying jackets and layouts; preparing book mock-up materials; updating the production report.

Miscellaneous: Interns may work in other departments, such as customer service, and warehousing, including some light hand-work, depending upon needs and availability.

Other Information:
College Credit: Interns can receive college credit (usually equal to one class) for their time at Pelican. Arrangements must be made with a college advisor.
Hours: Regular hours are 8:30 a.m.-5:00 p.m. Pelican prefers that interns work 40 hours per week. Part-time internships are also possible.
Books: The intern should be familiar with Pelican's lists of titles. (See www.pelicanpub.com.)
Reports: The intern will be responsible for writing a daily report covering tasks accomplished.
Meetings: In most cases, the intern will attend weekly departmental meetings.
Length of Internship: Internships are available year-round and last a minimum of 8 weeks. Arrangements are sometimes made to work less due to school requirements, or more according to the intern's wishes and availability of office space.
Requirements: Required Skills:
*An interest in reading
*Reliability and punctuality
*Ability to work in a fast-paced, deadline-driven environment
*Ability to work independently
*Internet research and word processing skills
*Strong organizational and interpersonal skills
*Flexibility to perform a variety of overlapping tasks
*Detail oriented, team oriented, and self-motivated
Location: Gretna, LA
Application Due Date: Summer - April 10
Fall - August 1
Spring - December 1
Winter - September 30
Payment: This is an unpaid internship.
How To Apply For This Internship: Required Application Materials:
1. Cover letter
2. Resume
3. Clear indication of available start date and desired end date
4. Two-page non-fiction writing sample. Poetry not accepted.
5. FOR ALL STUDENTS: Every intern applicant from outside New Orleans must include a letter from his/her parent or guardian indicating that the parent/guardian knows the student is applying for an unpaid internship in New Orleans.

Submissions can be sent via e-mail. Attachments should be numbered and named per the applicant's last name. For example: Smith1.doc, Smith2.doc. Email submissions should state the total number of included attachments.

Send materials to be considered for a Promotion Intensive General Internship to:

Attn. Antoinette de Alteriis
Pelican Publishing Company
1000 Burmaster St.
Gretna, LA 70053-2246
antoinette@pelicanpub.com.
URL www.pelicanpub.com
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